Aggregate Demand (AD)
-
Definition: Total demand for goods/services in an economy at a given price level in a specific period.
Formula: AD = C + I + G + (X - M)
​
-
C: Consumer spending
-
I: Investment (business spending)
-
G: Government spending
-
(X - M): Net exports (Exports minus Imports)
Factors Influencing Aggregate Demand (AD)
-
Consumer confidence: Higher confidence boosts spending (Example: Post-COVID recovery in the U.S. in 2021).
​
-
Interest rates: Lower interest rates encourage borrowing and spending (Example: ECB's low rates in 2015).
​
-
Government policy: Fiscal stimulus, tax cuts, or increased spending (Example: Biden's 2021 stimulus package).
AD curve – Downward sloping due to the inverse relationship between price level and output.
![Screenshot 2024-10-20 at 11.39.07 AM.png](https://static.wixstatic.com/media/c853d0_68e2cde978a447d7bf8903f456063273~mv2.png/v1/fill/w_630,h_400,al_c,lg_1,q_85,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2011_39_07%20AM.png)
Movement Along AD Curve
-
When: Caused solely by changes in the price level.
​
-
Example: A general decrease in price levels increases the quantity of goods demanded (movement down the AD curve).
![Screenshot 2024-10-20 at 11.40.45 AM.png](https://static.wixstatic.com/media/c853d0_57666f50861d46539648150e097c9dce~mv2.png/v1/fill/w_469,h_314,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2011_40_45%20AM.png)
Shift Of AD Curve
-
Rightward shift (increase in AD):
-
Due to factors like increased consumer confidence, government stimulus, or a rise in exports.
-
Example: The U.S. fiscal stimulus after COVID-19 increased AD.
-
​
-
Leftward shift (decrease in AD):
-
Driven by higher interest rates, reduced government spending, or decreased exports.
-
Example: The Bank of England's interest rate hikes in 2022 slowed consumer spending, shifting AD left.
-
![Screenshot 2024-10-20 at 11.40.54 AM.png](https://static.wixstatic.com/media/c853d0_5fc80cb4d0d84e7c8e388f6c9b856e45~mv2.png/v1/fill/w_478,h_314,al_c,lg_1,q_85,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2011_40_54%20AM.png)
Circular Flow of Income Model
-
Injections: Additions to the economy, which include:
-
Investment (I): Spending on capital goods (e.g., machinery).
-
Government Spending (G): Expenditure on public services (e.g., infrastructure projects).
-
Exports (X): Sale of goods/services to other countries.
-
-
Leakages: Withdrawals from the economy, which include:
-
Savings (S): Income not spent on consumption.
-
Taxes (T): Income paid to the government.
-
Imports (M): Purchase of goods/services from other countries.
-
National Income Accounting
Methods of Measurement:
-
Output Method: Measures total value of goods and services produced in an economy.Example: A country’s total output of cars, textiles, and software is calculated to find GDP.
-
Income Method: Measures total income earned by factors of production (wages, rents, interests, and profits).Example: Salaries paid to workers, dividends to shareholders contribute to national income.
-
Expenditure Method: Total spending on goods and services, calculated using the formula:GDP = C + I + G + (X - M) where:
-
C: Consumption by households
-
I: Investment by businesses
-
G: Government spending
-
(X - M): Net exports (exports minus imports)
-
Main Concepts
-
GDP (Gross Domestic Product):
-
Measures the economic performance of a country.
-
Example: The United States had a GDP of approximately $21 trillion in 2021.
-
​
-
GNI (Gross National Income):
-
GDP plus net income from abroad (e.g., remittances).
-
Example: If a country’s GDP is $500 billion and it receives $50 billion from citizens working abroad, GNI would be $550 billion.
-
​
-
Nominal vs. Real GDP:
-
Nominal is measured at current prices; real is adjusted for inflation.
-
Example: If nominal GDP is $1 trillion and inflation is 2%, real GDP is approximately $980 billion.
-
​
-
GDP per capita:
-
GDP divided by population, indicating average economic output per person.
-
Example: A country with a GDP of $1 trillion and a population of 100 million has a GDP per capita of $10,000.
-
Green GDP
-
Concept:
-
Green GDP adjusts GDP for environmental costs of production, such as pollution and depletion of natural resources.
-
Example: If a country has a nominal GDP of $2 trillion but incurs $300 billion in environmental costs, its Green GDP would be $1.7 trillion.
-
​
-
Importance:
-
Highlights sustainability and environmental impact of economic activities.
-
Encourages policies that account for ecological damage and promotes sustainable development.
-
Example: Countries like China are increasingly adopting Green GDP measures to balance economic growth with environmental protection.
-
The Business Cycle Diagram
![Screenshot 2024-10-20 at 12.07.12 AM.png](https://static.wixstatic.com/media/c853d0_cf5abf489b6a4b299b5ffb679d4d2ada~mv2.png/v1/fill/w_600,h_383,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2012_07_12%20AM.png)
Key Concepts
-
Expansion:
-
Economic activity rises; unemployment decreases; consumer spending increases.
-
Example: Post-2008 financial crisis recovery, where GDP growth resumed.
-
​
-
Peak:
-
The economy reaches its maximum output before decline; inflation may rise.
-
Example: The U.S. experienced a peak in the economy in early 2020 before the COVID-19 pandemic.
-
​
-
Contraction:
-
Economic activity slows; GDP declines; unemployment rises.
-
Example: The 2020 recession caused by the COVID-19 pandemic led to significant economic contraction globally.
-
​​
-
Trough:
-
Lowest point of economic activity before recovery.
-
Example: The 2008 financial crisis had a trough in economic activity in 2009 before recovery began.
-
​​
-
Long-term Growth:
-
Shows the overall trend of increasing GDP over time, despite short-term fluctuations.
-
Example: The U.S. economy has shown long-term growth despite experiencing multiple recessions.
-
The Use of National Income Data
-
Uses:
-
Government: National income data informs policy-making, budget allocations, and economic planning. Example: A government may use GDP data to decide on infrastructure investments.
-
Businesses: Companies analyse national income data for market trends, investment opportunities, and consumer behaviour. Example: A tech company might invest more in a country with rising GDP growth and increasing disposable income.
-
Economists: Researchers use national income data to study economic performance and forecast future trends.Example: Economists analyse GDP growth rates to predict economic conditions for the upcoming year.
-
Limitations of National Income Data
-
Comparisons: Differences in data collection methods, exchange rates can distort comparisons. Example: GDP figures may not be directly comparable between countries with different measurement techniques.
​
-
Non-market Activities: GDP excludes unpaid work and informal sector contributions. Example: Volunteer Work and household chores, which contribute to societal well-being, are not included in the GDP.
​
-
Quality of Life: GDP does not account for happiness, health, or environmental quality. Example: Countries with high GDP may still struggle with issues like pollution and inequality.
Other Measures of Economic Activity
-
Human Development Index (HDI):
-
A composite measure that evaluates health (life expectancy), education (mean years of schooling), and standard of living (GNI per capita).
-
Example: Norway consistently ranks high on the HDI due to its strong healthcare and education systems.
-
-
Genuine Progress Indicator (GPI):
-
Measures economic progress by factoring in environmental and social costs.
-
Example: GPI adjusts GDP by considering costs of crime, pollution, and family work
-
-
Happy Planet Index (HPI):
-
Measures well-being and environmental impact, reflecting the efficiency with which countries deliver long, happy lives.
-
Example: Countries like Costa Rica often score high on the HPI due to their focus on happiness and sustainability.
-
​
![Screenshot 2024-10-20 at 12.19.43 AM.png](https://static.wixstatic.com/media/c853d0_897632fd38174864b3785c767409d178~mv2.png/v1/fill/w_343,h_50,al_c,q_85,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2012_19_43%20AM.png)
Income Distrubution
-
Measurement:
-
Lorenz Curve:
-
Graph representing income distribution; the further the curve from the diagonal line of equality, the greater the inequality.
-
Example: A Lorenz Curve for a country with significant wealth disparity would be more bowed outward.
-
-
Gini Coefficient:
-
A numerical measure of income inequality ranging from 0 (perfect equality) to 1 (perfect inequality).
-
Example: A Gini coefficient of 0.25 indicates relatively equal income distribution, while a coefficient of 0.55 suggests high inequality (e.g., South Africa).
-
-
​
Lorenz curve and Gini coefficient diagram
Lorenz Curve
![Screenshot 2024-10-20 at 12.29.34 AM.png](https://static.wixstatic.com/media/c853d0_b289ddedab074e4d8d2215dfe2bdb691~mv2.png/v1/fill/w_406,h_324,al_c,q_85,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2012_29_34%20AM.png)
Gini coefficient
![Screenshot 2024-10-20 at 12.29.45 AM.png](https://static.wixstatic.com/media/c853d0_bb2a7e9828a04b1d8b72491016ea0c82~mv2.png/v1/fill/w_469,h_323,al_c,q_85,enc_avif,quality_auto/Screenshot%202024-10-20%20at%2012_29_45%20AM.png)
Evaluating Economic Measures
-
GDP
-
Strength: A widely used indicator of economic performance.
-
Weakness: Does not reflect income distribution or well-being.
-
Example: Countries like the U.S. may have high GDP but significant wealth gaps.
-
-
Green GDP
-
Strength: Incorporates environmental costs.
-
Weakness: Difficult to measure and calculate accurately.
-
Example: China’s efforts to implement Green GDP face challenges in data collection.
-
HDI
-
Strength: Provides a broader measure of development than GDP alone.
​
-
Weakness: Still limited in scope as it doesn't capture all aspects of well-being.
​
-
Example: A country may have high HDI but low social equity.